An Approch to Intercultural Understanding and Coordinated Action in Business
Autorin: Dr. Doris Ohnesorge
Saarbrücken: VDM Verlag Dr. Müller, 2008
"The author developed two structural models on intercultural initiation- and negotiation processes as well as a theory on intercultural understanding. Real dialogs between Austrian and Thai managers shed light on how these managers experience negotiation situations in the international business environment."
The results are:
• practical recommendations for negotiations
• profound information on basic values, goals, measures
• essential constraints in these business relations